The mission of Institutional Research, Planning & Assessment is to provide high quality, accurate and timely statistical information and analytical studies to campus leaders and decision-makers in support of evidence-based planning, evaluation and assessment.

Our mission objectives

  • Serve as the primary source for campus, academic unit and student profile statistical summaries, making information easily accessible and widely available to the campus community
  • Support the campus’s enrollment management goals and related planning objectives by maintaining near-term and long-term enrollment projection models and conducting statistical studies of yield for admitted undergraduate students
  • Provide data and support to departments undergoing Academic Program Review, including support for the assessment of program learning outcomes and associated reporting activities
  • Coordinate, design, conduct and analyze surveys of UC Santa Barbara students, alumni, faculty and staff to enhance institutional effectiveness or to support campus planning initiatives
  • Provide expert consultation to others on campus who are conducting research for the purpose of institutional planning or evaluation, including aspects of research design, statistical analysis, and reporting of results
  • Provide timely responses to regular and ad hoc requests for institutional data and analyses
  • Develop and maintain processes to ensure the accuracy, reliability and consistency of institutional research data and reports
  • Comply with Federal, State, Regional Accreditation (WASC) and UC System reporting requirements
  • Promote the appropriate and ethical use of campus data

Online Surveys

UCSB uses Qualtrics software to administer our online surveys. The email address we use to send survey invitations is If you receive an email message from this address, you can be assured that it is for an official UCSB project.